Sometimes, admitted, very occasionally, a commercial is daring, avant garde and “has it”. The Sony Bravia colored bouncing balls in San Francisco was one of them. RVS is one of the oldest insurers in my country. And while this is old news (it actually ran in October 2006), it is a truly remarkable commercial. You have to know that an umbrella has always been in the logo of this company, like this
I am pretty sure you can see the symbolism of the logo and thus it’s value. Now, check out this video. Oh and the music! Jeff Alexander.